Opinion: The creeping influence of billionaires and the far right — and why Weston should take note

by Paul Howe

As a resident of Weston-super-Mare, and particularly of the Central Ward where I live, I’m increasingly concerned about the creeping influence of powerful figures and movements trying to shape public opinion — both globally and here in our own town. The growing presence of Reform UK in Weston, and their efforts to gain a foothold locally, deserve careful attention. Behind their slogans and easy answers lie misconceptions and distortions that risk misleading decent people who simply want change.

It’s impossible to ignore how figures like Elon Musk — now granted a staggering trillion-dollar pay deal by shareholders — are using their platforms and influence to shift global politics to the right. His ownership of X (formerly Twitter) has already altered what millions see online, amplifying right-wing narratives far more than others. Recently, Musk even chose to fund the legal costs of far-right activist Tommy Robinson — a move that raises deep concerns about where his sympathies truly lie. This trend of helping those on the extreme right is worrying, and it seems likely to continue, strengthening divisive voices at home and abroad.

What worries me most is how that mix of money, media power, and populist messaging can quietly undermine democracy — including right here in Weston-super-Mare. When algorithms and rhetoric combine to magnify half-truths and fears, they can pull communities apart and erode trust in local institutions. We should all be asking: who benefits when our feeds and conversations are steered in one direction?

But there is hope. By supporting responsible journalism, encouraging open debate in local forums, and questioning what we read online before believing it, we can push back against manipulation. Democracy depends on informed citizens — people who check facts, talk to one another, and refuse to be swayed by slogans or billionaire-funded noise.

In short, Weston must stay alert to creeping political influence — from Silicon Valley to our own High Street. The best defence against division is awareness, truth, and the courage to think for ourselves